Sets the stage for brand impact and accelerated growth
NEW YORK–(BUSINESS WIRE)–DailyPay, the leading provider of the daily pay benefit — a benefit offered through employers that allows employees to receive instant access to their earned wages— today announced that Jeanniey Mullen has joined the company as Chief Marketing Officer (CMO). Mullen joins the Executive Team and reports to Chief Executive Officer, Jason Lee.
Formerly the Global CMO at Mercer, the world’s largest human resources consulting firm, Mullen will be responsible for marketing and communications as the company continues to expand its footprint in the daily pay benefit space. Mullen has a proven track record for encouraging innovation, accelerating growth and creating impactful brand experiences.
“DailyPay is in a league of its own right now. We’re not just transforming the way payroll works, but the ability for people to manage and live their lives more effectively,” said Jason Lee, CEO of DailyPay. “As we strategically expand and integrate our offering in the market, we’re thrilled to bring Jeanniey on as our CMO. Her success working in HR Tech and building a brand with companies of all sizes will help us accelerate our ability to deliver simple and flexible financial wellness solutions to every worker in the United States.”
“This is a great company that is creating positive change for the workforce of today and setting the stage for the financial wellness of the future,” Mullen said. “DailyPay is the brand that is transforming payroll, something that has not happened in over 50 years, and I’m thrilled to be at the forefront of this opportunity.”
In addition to Mercer, Mullen has led global marketing and growth efforts for Fortune 1000 companies, producing double-digit increases in revenue and ROI at companies that include Ogilvy, Barnes & Noble and JCPenney. Additionally, she forged the creation of new categories at industry-transforming startups, including Zinio, RebelMouse and Ringblingz. Most recently, she was named Transformational CMO of the Year by The CMO Club and she currently serves on the board of MarketingEDGE.
DailyPay, the leading provider of the daily pay benefit — a benefit offered through employers that allows employees to receive instant access to their earned wages — works across a wide range of industries, including quick service restaurants, hospitality, retail, healthcare and other services. One in six Americans now has access to DailyPay through our trusted payroll service partners like Paycor, ADP, SmartLinx, Netspend and other HR and payroll technology providers who offer the daily pay product to their customers. With DailyPay, employees can pay bills on time and avoid late fees, helping them to reach their financial goals. Companies have reported that DailyPay increases employee engagement and retention and helps to support recruitment. DailyPay is backed by leading venture capital firms and world-class strategic investors. The company is headquartered in New York.
For more information about DailyPay, visit dailypay.com or follow @DailyPay on Twitter.